Friday, May 21, 2010

Are you Fabio or Fabulous?

We've just designed the artwork for fashion retailer, New Look's, 'FABIO OR FABULOUS', fun new Facebook promo for the World Cup.

New Look is asking its 150,000 Facebook fans whether their allegiances lie with football or fashion, and depending on their choice they can download and wear a mask of either England football manager Fabio Capello or US Vogue Editor Anna Wintour.

Fans then upload pictures of themselves wearing their masks to New Look's Facebook page, and then the best, silliest or most fun will win prizes and gift cards weekly throughout the World Cup season.

More info on the fun here, and if you want to get going and pick allegiances yourself, you can click on the links below to print off your cutout and keep mask!

For Fabio Capello:

For Fabulous Anna Wintour:

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